As one of the UK’s leading event staffing agencies, we have provided promotional, corporate hospitality and retail staff to work on campaigns in Birmingham since 2004. As the UK’s ‘second city’ Birmingham is a very important location for sharing brand messages with consumers, and our clients appreciate our ability to provide high quality event staffing in Birmingham.

Popular experiential locations

We provide promotional staff to work in the Bullring, Resorts World, Centenary Square and New Street areas, as well as outside New Street, Moor Street and Grand Central stations. All these venues offer excellent footfall, a positive atmosphere and perfect spaces to reach out to consumers. Our clients regularly consider these venues an essential part of their experiential marketing planning.

World class event venues

We regularly supply exhibition staff and hospitality staff to work at the NEC and the ICC in Birmingham. These venues attract exhibitors and visitors from across the UK and beyond, and host huge events for leading brands. For example, we recently provided 80 Birmingham based event staff to support the Dixon Carphone conference at the NEC, where 600 exhibitors and 1,700 delegates attended.

Local knowledge

Hundreds of our promotional staff live in Birmingham or the surrounding area, and many were born and bred there. We will always fill roles from within the local area first as this not only gives our clients the best value for money, it also means our event staff connect with consumers better. Their local knowledge and shared sense of community makes consumers feel more relaxed and open to conversation.

Case Studies



We have a long history of providing excellent event staff in Birmingham. The capital of the Midlands, Birmingham is a busy, vibrant city with extensive leisure facilities and retail spaces. It is home to 1.2 million people and, with its excellent transport links, regularly welcomes many more. As with London, Birmingham has a young, multicultural demographic and a high proportion of early adopters – making the city an important port of call for brands wanting to connect with open minded and influential audiences.

Since launching in 2004, we have worked with a number of promotional agencies in Birmingham, providing promotional staff to support their brand campaigns. We have carried out very successful sampling campaigns in Birmingham’s city centre and retail centres for brands including Cadbury, Volvic, Pringles and Quaker Oats. Our promotional staff in Birmingham are always full of energy and enthusiasm, and make sure every passerby enjoys a positive brand experience.

We also provide a lot of exhibition staff in Birmingham. The NEC is the largest exhibition space in the UK and the busiest in Europe, and over the years we have supported a number of clients holding events there. Located next to Birmingham airport, the NEC regularly draws visitors from across Europe and further afield so we make sure that we have a pool of high calibre hospitality staff in Birmingham who speak additional languages including French, German, Spanish, Russian and Chinese.

As well as exhibitions, the NEC hosts many conferences – from annual employee get-togethers to new product launches for suppliers – and we have a team of highly experienced hostesses in Birmingham to support our clients at these events. For example, through events agency ICF Next (originally Vista) we provided a team of registration staff, event staff and hostesses to support a major conference at the NEC for the recruitment company One Group. ICF Next were very impressed by our standard of event staff in Birmingham and gave us amazing feedback.

If you’re looking for promo staff in Birmingham to support your experiential campaigns, or event staff to work at your conferences or exhibitions, please get in touch by emailing or calling 0207 939 7670 – we would love to help.