Mash Event Manager Training

Mash Marketing held another successful Event Manager Training Session here at the Towers yesterday. Rather than just saying we train our staff in the hope that our clients believe us, we very much invest in the time, personnel and resources required to ensure our Event Managers go into every campaign fully equipped with the knowledge, learnings and materials required to bring maximum return  for our partner clients.

Mash Marketing held another successful Event Manager Training Session here at the Towers yesterday. Rather than just saying we train our staff in the hope that our clients believe us, we very much invest in the time, personnel and resources required to ensure our Event Managers go into every campaign fully equipped with the knowledge, learnings and materials required to bring maximum return  for our partner clients.

Our sessions are run by our Head Events Manager Tom Dyer and UK Brand Champion Christiana Dobbie and overseen by our Talent Director Gregory Mason. They are designed to create an open  ‘forum of learning’ where our key Event Managers can bring their vast array of experiences and credentials to the table, learn from eachother’s experiences and of course, become fully immersed in the ‘Mash Way’ of managing a campaign.

We are intent on building and harnessing a partnership ethos throughout the stakeholder cycle and strengthening the links in the chain from Brand Client to Agency Client to The Mash Office to the Mash Event Manager to Field Mashers. By emphasising the importance of ‘partnership’ throughout sessions like these, we believe our clients will see even greater insight and output from the Mashers who make their campaign happen for them.

The 5 hour session is broken down into the following key areas; The Stakeholders, The Briefing Day, People Management, Moogle & Staff Appraisals, Logistics, Campaign Evaluation, Photography, Budgets/Finances and Health & Safety. We use a variety of tools and presentation and discussion methods  to ensure the attendees are creatively engaged throughout the session and to facilitate an environment which enhances the personality and energy  in the room rather than supresses it.

At Mash, we pride ourselves on the mindset that our staff are a ‘ Human Resource to be developed rather than a ‘unit cost’ to be minimized’ and the Mash Event Manager Accreditation (M.E.M.A) is a leading example of investing in promotional staff to ensure they and in turn the clients are getting the absolute most out of every campaign.

For more information please contact our Talent Director, Gregory Mason :: gregm@mashstaffing.com / 0207 939 7670

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Posted by

Chris Wareham