Cadbury Back

Our team of 16 Brand Ambassadors and 1 Event Manager brought the Cadbury Joy campaign to life during a one-day sampling activity in Covent Garden, spreading fun and happiness amongst passers by.

17Joy Agents

10,000Samples Distributed

The Event Manager then continued his work as a Joy Agent – travelling across the UK and Ireland to interview winners of the on-pack competition and helping Cadbury to pull together their unique Joynormous Surprise worth £10,000.