MINI Electric is the exciting new addition to the MINI range. Due to hit the streets in March 2020, MINI are delivering a closed experience in 52 MINI retailers across the UK. We have provided four highly experienced Mash staff to help deliver this event, engaging with guests and showcasing the many benefits of this groundbreaking new car.
520Closed room experiences
Over a three month period, these brand ambassadors will travel across the UK with the closed room experience. They will run 10 events per day in each retailer, interacting with guests and answering questions about the MINI Electric. They were given an exclusive MINI Electric training day to ensure they were fully prepared for the role.