Mash has provided promotional staff for many Peugeot activations at Goodwood Festival of Speed. In 2014 the Peugeot team included a number of pro surfers who ran the Flowrider Surf Machine and instructed visitors on how to ‘Enjoy the Ride’ during a 60 minute experience.
9m 55sDwell Time
Our event staff encouraged visitors – many of them surf novices – to don a wetsuit and take a ride on the surf machine in the heart of the festival. The activity reached capacity throughout the event, resulting in 87,000 consumer engagements.