Weetabix On-the-Go Back

In partnership with The Marketing Store, a team of Mash Brand Ambassadors delivered two major sampling activities in 2014 and 2015 to promote Weetabix On The Go.

279,000Samples Distributed

800Staffing Days

The team distributed an average of 145,000 samples every month at supermarkets, train stations and city centres across the UK, giving nearly 300,000 consumers a fun and memorable brand experience.