Mash was founded as a promotional staffing agency in 2004, and has grown in professionalism and quality as the brand experience has become more valued – through recruitment, training, management and measurement; helping us remain at the forefront of our industry.


We work with many global brands directly including Samsung, Coca-Cola, Tesla and Natwest. We also work with major experiential agencies like Leo Burnett, Avant Garde, Initials, Iris and Vista.


We provide staff for a wide range of experiential campaigns from mass sampling to brand immersion, festival engagement, sports sponsorship activation, shopping centre activity, events & exhibitions and on-trade promotions.


We operate a book of 3,500 experienced promotional staff with coverage across the UK. Our recruitment is rigorous, and every prospective Masher is interviewed by our Talent Manager before being offered a role.

Case Studies

Further Information

With experience on a huge range of campaigns, we are at the forefront of promotional event staffing in the UK.

We provide Brand Ambassadors, Event Managers and other skilled promotional staff to clients across all industry sectors – including telecoms, automotive, utilities, alcohol, consumer electronics, and FMCG – and we’re proud to have built many long-lasting relationships along the way, to become the UK’s leading promotional staffing agency.

We truly value our book of 3,500 passionate promotional event staff, who are located across the length and breadth of the country – and our tactical recruitment process ensures we only have the very best staff on our books.

To find out more about our work in promotional and experiential staffing, browse through our case studies, or contact us on or by calling 0207 939 7670 – and one of our team will be happy to help.

Nationwide Coverage

As staffing specialists, our extensive book includes a vibrant hub of promotion staff in London, Manchester, Edinburgh, and all other major UK cities. We also have regional Brand Ambassadors based throughout the rest of the UK, ensuring that we can always staff major UK-wide promotional staffing campaigns.

Roadshows & Experiential Tours

We have provided UK-wide staff to a huge number of memorable experiential roadshows and tours. Usually involving one or two core Event Managers responsible for Regional Brand Ambassadors in each location, we are able to support our clients in a range of different ways – from simply providing great staff, to helping with uniform, logistics, and permits.

Our extensive experience in this aspect of experiential staffing makes us an ideal partner for clients looking to implement a promotional roadshow activity on a large-scale, nationwide campaign.

Technology Launches & Demonstrations

Over the last decade, we have worked with a huge number of innovative tech brands, providing staff for launch activities, PR stunts, and long-running experiential demo campaigns – working at events, in shopping centres, and supporting in-store activations for brands including Samsung and Sony.

We select our Brand Ambassadors for technology campaigns based on their extensive experience and passion for the product – allowing our clients to have access to genuinely knowledgeable ambassadors for their brand.

Product Sampling Activities

Our experience in large-scale sampling activity includes working with some of the biggest and best-loved FMCG brands – helping their products reach a wide audience through fast-moving but meaningful consumer interactions.

From soft drinks to snacks, chocolate, coffee and alcohol, we have provided talented Event Managers and Brand Ambassadors nationwide, delivering perfectly implemented sampling activity across a range of experiential campaigns.

Automotive Brand Ambassadors

We have a stellar track record in the automotive sector, having worked with many of the best-loved and most innovative brands in the industry – including TeslaPeugeot, and MINI.

For these clients, we hire promotional staff who are car specialists – chosen for both their knowledge and enthusiasm for particular automotive brands – and have consistently delivered memorable consumer experiences at events from experiential roadshows, to Goodwood Festival of Speed.

Festival Staffing

With summer being the busiest season for promotional staff, securing exceptional festival staff can be highly competitive.

However, we have an excellent track record in this, and have provided high calibre promotional staff at music festivals including the Isle of Wight, Bestival, Reading & Leeds, and V Festival – as well as for specialist festivals like Taste of London for a range of brands.

To find out more about our promotional staff solutions, browse through our  case studies, or contact us on or by calling 0207 939 7670 – and one of our team will be happy to help.