Our experiential marketing background has taught us how to transform in-store activity from a transactional process into an immersive brand experience. Our staff engage with consumers and retail staff on the one-to-one, sharing knowledge and creating brand advocacy.
We support a number of premium global brands at retail including Samsung, Nike, Peloton, Dyson, Lavazza, Waitrose, GHD, Bentley and Tesla. For these long-term clients, we provide a mix of permanent contract and temporary staff.
Our work in retail falls into three categories: in-store demos and consumer engagement in traditional retailers and pop-up stores; in-store staff training on product and brand; and in-store visual merchandising compliance.
After a targeted retail recruitment campaign, we now boast a book of experienced and engaging retail staff. We also recruit specific individuals for longer-term roles based on our client’s requirements.
We provide a variety of talented staff to our clients, focusing on the following roles:
While we primarily specialise in fashion visual merchandising and tech visual merchandising, we can provide talented staff across all sectors – both a permanent basis, and for more tactical seasonal merchandising campaigns. Christmas visual merchandising, for instance, forms a key part of our work for many brands – allowing them to make the most of the festive season in the highly competitive retail merchandising space.
We have provided in-store merchandising both as a unique solution, and as part of a wider experiential or field marketing activity – allowing our clients to adapt their retail store merchandising activity to the needs of each individual campaign.
Our in-store demonstrators pride themselves on their ability to generate sales through service. They are selected for their brand fit, relevant experience and enthusiasm for the product, and create many positive and memorable in-store experiences with our clients’ target audience.
Our varied book of in-store sales staff, coupled with our exceptional reputation in the sector, gives us access to a range of additional retail staff – enabling us to source and select bespoke staff that meet our clients’ individual needs.
Our in-store staff trainers apply their exceptional knowledge, communication skills and motivational approach to every in-store training session they run. This ensures their message is embedded across the in-store sales team, driving a long lasting positive effect for the brand.
To find out more about our work in retail staffing, browse through our case studies, or contact us on hello@mashstaffing.com or by calling 0207 939 7670 – and one of our team will be happy to help.